INSIGHTS

Airline Loyalty Programs

Airline Loyalty Programs Of Tomorrow Part 1 – Yesterday And Today

Airline loyalty programs have been around since the 1950s when airlines like United Airlines started tracking customer travels.  In this series of insights, we will examine how these programs evolved over the past 65 years and discuss future innovations for them to remain relevant and effective in an age where loyalty is fragmented and increasingly hard to maintain.
Read More »Airline Loyalty Programs Of Tomorrow Part 1 – Yesterday And Today

System Access Diagram

2018 Technology Trend – Free Messaging On Board North American Airlines

Over the past five years, the biggest North American airlines progressively installed Wi-Fi to improve connectivity on board their domestic fleet. Today, most of them charge for internet access with the exception of JetBlue Airways which provides complimentary access for their passengers. In 2018, a new trend is brewing as airlines expand or introduce freeĀ messagingĀ on board. Experience The Skies reveals which North American airlines are participating in this trend and where is it heading next.

 

Read More »2018 Technology Trend – Free Messaging On Board North American Airlines

ANA Creates New Travel Wellness Program

ANA Designs New Wellness Program Starting With Jetlag Fighting Mobile App

Japanese carrier All Nippon Airways (ANA) operates one of Asia’s biggest network of international flights out of Tokyo, Japan. Understanding that many of its customers travel long distances to their destination, the airline decided to invest in a new travel wellness program. Besides food and lighting, a new jetlag mobile application is being designed to assist customers get some rest while flying on board.

Read More »ANA Designs New Wellness Program Starting With Jetlag Fighting Mobile App

Blockchain

Blockchain And The Airline Industry (Part 1)

One of the biggest buzzwords for 2018 is blockchain. It was developed for use initially in digital currencies such as Bitcoins (you can buy bitcoin here). The technology’s robust security, transparency, and durability features lend itself into new business use cases. Experience The Skies introduces what the blockchain technology is and what the airline industry has done to embrace this new technology.

Read More »Blockchain And The Airline Industry (Part 1)

Delta and Virgin America partners on new pop-up pub

Insight: The Delta Air Lines / Virgin Atlantic Pub Experience

Experience The Skies published a news piece on the Delta Air Lines and Virgin Atlantic’s new pop-up pub concept for nine days to showcase the 230 destinations they operate jointly to the United States (see post). This insight is a follow up to the pub experience with discussion how the concept will build awareness on their joint venture partnership, technology integration and marketing exposure.

Read More »Insight: The Delta Air Lines / Virgin Atlantic Pub Experience