Experience The Skies reported that Icelandair formally purchased chief rival WOW Air (refer to post here) earlier. In the following insight, we will dig deeper into the opportunities and challenges as the new Icelandair Group competes with European and North American airlines for more passengers.
Over the past five years, the biggest North American airlines progressively installed Wi-Fi to improve connectivity on board their domestic fleet. Today, most of them charge for internet access with the exception of JetBlue Airways which provides complimentary access for their passengers. In 2018, a new trend is brewing as airlines expand or introduce free messaging on […]
Japanese carrier All Nippon Airways (ANA) operates one of Asia’s biggest network of international flights out of Tokyo, Japan. Understanding that many of its customers travel long distances to their destination, the airline decided to invest in a new travel wellness program. Besides food and lighting, a new jetlag mobile application is being designed to […]
Airline loyalty programs have been around since the 1950s when airlines like United Airlines started tracking customer travels. In this series of insights, we will examine how these programs evolved over the past 65 years and discuss future innovations for them to remain relevant and effective in an age where loyalty is fragmented and increasingly […]
In the first part of this series, Experience The Skies introduces the blockchain concept and some of the early adapters to the technology. The second part will be focused on business use cases and determine some of the obstacles facing the airline and travel industry at large.
One of the biggest buzzwords for 2018 is blockchain. It was developed for use initially in digital currencies such as Bitcoins. The technology’s robust security, transparency, and durability features lend itself into new business use cases. Experience The Skies introduces what the blockchain technology is and what the airline industry has done to embrace this […]
Experience The Skies published a news piece on the Delta Air Lines and Virgin Atlantic’s new pop-up pub concept for nine days to showcase the 230 destinations they operate jointly to the United States (see post). This insight is a follow up to the pub experience with discussion how the concept will build awareness on […]
WestJet will debut its new business class cabin on board its entire Boeing 737 fleet with new deliveries and retrofits (see post). In this insight, Experience The Skies will discuss the airline’s new path for growth, its potentials and challenges .
2017 was another successful year for the travel industry as near 4 billion people flew to different locations around the world. With this many trips flown, have you ever wondered which routes are the busiest in the world? OAG has the world’s largest network of air travel data and provided us a list of the busiest routes across […]
Star Alliance partners with consulting firm Accenture to develop and implement the Digital Services Platform (DSP) with the goal to improve customer experience through consolidating digital and mobile services offered across all 28 airline members.