Singapore Airlines Airbus A350-900

Singapore Airlines Reclaims Title With Singapore To Newark Flight

Posted Leave a commentPosted in AIRCRAFT, AIRLINE, AIRPORT, NEWS

Singapore Airlines held the title for the world’s two longest flights between June 2004 to November 2013 when it operated non-stop from its hub in Singapore (SIN) to Newark, USA (EWR) and Los Angeles, USA (LAX) with specially configured four-engined Airbus A340-500 aircrafts. While this title have seesawed between Middle Eastern airlines over the past […]

System Access Diagram

2018 Technology Trend – Free Messaging On Board North American Airlines

Posted Leave a commentPosted in AIRLINE, INSIGHTS, MARKETING, NEWS, RETAIL, TECHNOLOGY

Over the past five years, the biggest North American airlines progressively installed Wi-Fi to improve connectivity on board their domestic fleet. Today, most of them charge for internet access with the exception of JetBlue Airways which provides complimentary access for their passengers. In 2018, a new trend is brewing as airlines expand or introduce free messaging on […]

United Airlines Better Boarding Process to be Introduced on September 18, 2018

United Airlines Introduces New Boarding Process On September 18

Posted Leave a commentPosted in AIRLINE, AIRPORT, MARKETING, NEWS, TECHNOLOGY

Many airlines trial different boarding process with the goal to minimize customer wait time and inconvenience at the gate and ensure that the flight would depart on time without incidents. Chicago based United Airlines is introducing a new process dubbed “Better Boarding” starting on September 18, 2018 that it hopes will reduce dwelling time in […]

ANA Creates New Travel Wellness Program

ANA Designs New Wellness Program Starting With Jetlag Fighting Mobile App

Posted Leave a commentPosted in AIRLINE, INSIGHTS, MARKETING, NEWS, PASSENGER EXPERIENCE, WELLNESS

Japanese carrier All Nippon Airways (ANA) operates one of Asia’s biggest network of international flights out of Tokyo, Japan. Understanding that many of its customers travel long distances to their destination, the airline decided to invest in a new travel wellness program. Besides food and lighting, a new jetlag mobile application is being designed to […]

Airline Loyalty Programs

Airline Loyalty Programs Of Tomorrow Part 1 – Yesterday And Today

Posted Leave a commentPosted in AIRLINE, INSIGHTS, LOYALTY PROGRAM, MARKETING, NEWS

Airline loyalty programs have been around since the 1950s when airlines like United Airlines started tracking customer travels.  In this series of insights, we will examine how these programs evolved over the past 65 years and discuss future innovations for them to remain relevant and effective in an age where loyalty is fragmented and increasingly […]