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Movies And Airlines – Strategies To Engage Customers And Drive New Revenue

The 90th Academy Awards ceremony were held on March 4, 2018 at the Kodak Theater in Los Angeles, USA.  The “Oscars”, as they are more commonly know, is the climax of the season and sets the stage for The Academy of Motion Picture Arts and Sciences to celebrate the best in cinema over the past year. From the beginning, movies have played an important role in providing entertainment choices for passengers on board an aircraft. Find out more about their relationship and how studios can partner with airlines more strategically to engage and drive higher sales for both.

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