Apple Business Chat and Airlines

Apple Business Chat And The Airline Industry

Posted Leave a commentPosted in AIRLINE, INSIGHTS, NEWS, RETAIL, TECHNOLOGY, TRAVEL

Apple Inc. officially introduced Business Chat in its latest iOS beta release for 11.3. It brings new functionalities to the Messages and integrates well with other core applications Apple Pay, Calendar and Maps (Refer to our insight here).  The company is playing catch up to established competition from Facebook, Twitter and imbedded chatbot applications. Find out […]

Google Flights Opening Screen

New Google Flights Functions Inform Customers About Basic Economy Fares

Posted Leave a commentPosted in INSIGHTS, MARKETING, RETAIL, TECHNOLOGY

There have been a lot of customer confusion on basic economy fares since Delta Air Lines, United Airlines and American Airlines introduced them in their route network in the last five years. The confusion stems from the different amenities available for these customers by each of these airlines. For example, Delta Air Lines allows them […]

Oculus Go

Is $199 The Ideal Virtual Reality Headset Pricing For On Board Experience?

Posted Leave a commentPosted in AIRLINE, INSIGHTS, MARKETING, NEWS, RETAIL, TECHNOLOGY, TRAVEL

Experience The Skies introduced Air France’s new virtual reality experience in engaging its customers during the sale stage and on board in a previous post. Additionally, an airline competitive analysis and use case study was published as a follow up.  The third part of the series focuses on pricing for individuals and airlines.