After months of development and short preview teases, British Airways unveiled the much anticipated new international business class seat named Club Suite. The redesigned seat will help the airline compete in the highly competitive premium segment.Read More »British Airways Unveiled New International Business Class Named Club Suite
Delta Air Lines and Virgin Atlantic teamed up to open their first pop-up pub in London, United Kingdom between August 10 to 19, 2018.Read More »Delta and Virgin Atlantic Opens First Pop-Up Pub In London
Experience The Skies introduced Air France’s new virtual reality experience in engaging its customers during the sale stage and on board in a previous post. Additionally, an airline competitive analysis and use case study was published as a follow up. The third part of the series focuses on pricing for individuals and airlines.
Over 3.7 billion people travelled around the world annually. Many of these travellers wondered why airport codes are three letters long and how are they created. This post uncovers the mystery of airport codes and showcases how they can be used in unique way in retail and marketing.
Part of seamless travel is about reducing stress by providing travellers with the right information such as visa requirements and health alerts. International Air Transport Association (IATA) partnered with Amadeus to develop a new script that would give traditional travel agent a new way to bring value by consolidating key travel requirements for travellers.
Airport Lounge Development (ALD) is celebrating its 10th year in 2016. Since its first offering at Dallas/Fort Worth International Airport in 2006. The company, part of UK’s Collinson Group, created The Club concept catering to travellers looking for comfort prior to their flight departures.
Experience The Skies has been updating blog readers on JetBlue Airways and its MINT® product for a while (refer to our coverage here for the MINT product and here focusing on Boston). As promised JetBlue Airways upgraded one of three daily flights from Boston Logan International Airport (BOS) to San Francisco International Airport (SFO) with an Airbus A321 featuring its highly praised MINT product.
New York to London Market
The New York to London market has been a hotly contested route beginning in 1958 when British Overseas Airways Corporation (BOAC), predecessor to British Airways (BA), became the world’s first airline to fly non-stop between these two destinations. These are two business hubs where any ambitious businessman would love to call the home of his business ventures. If you are to set up a business in London then here are some great ideas for getting started with your marketing campaign. So, any guess on which airline it beat out? This post discusses the history of the route and who are the current players.