Swiss Air Lines International (SWISS)(LX) received its first delivery of Boeing 777-300ER at the end of January 2016 (News). The airline is using this occasion to dedicate the plane to its employees.
The “Faces of SWISS” project was conceived as a way for the airline to say thank you to all the hard working individuals from the start. The special livery features 2,500 airline personnel including cabin crew, pilots, technicians, human resources, IT and marketing.
From its news release, “The photos used to create the new livery were all personally submitted by the employees concerned; and every one of them has found its place on the fuselage. The employees depicted reflect and represent the entire SWISS workforce – as is further emphasized by the 12 bigger portraits selected from all the photos submitted to highlight the company’s various personnel groups”.
The 12 bigger portraits were chosen randomly. They are up to 7 meter (~23 feet) in height. The livery was created with foil that totalled 450 sqm (~4,843 sq ft) in length. It also adds about 0.05mm (0.002 inch) to the thickness and 50kg (~110 lb) to the weight of the aircraft.
The Zurich based airline created a video to showcase the process of transferring the pictures onto the aircraft.
In addition, “The People behind SWISS” was launched to provide travellers with a glimpse of how it is like working for the airline.
Inaugural International Flight
The airline has nine Boeing 777-300ER on order with six scheduled to be delivered in 2016. The first route to feature this aircraft will be Zurich Airport (ZRH) to New York JFK International Airport (JFK) on February 21, 2016 (News). As of time of publication, tickets are still available for the inaugural flight (LX 14) in all classes of service (First, Business and Economy). We will update this post with pictures from its first voyage in the future.