Apple Business Chat and Airlines

Apple Business Chat And The Airline Industry

Posted Leave a commentPosted in AIRLINE, INSIGHTS, NEWS, RETAIL, TECHNOLOGY, TRAVEL

Apple Inc. officially introduced Business Chat in its latest iOS beta release for 11.3. It brings new functionalities to the Messages and integrates well with other core applications Apple Pay, Calendar and Maps (Refer to our insight here).  The company is playing catch up to established competition from Facebook, Twitter and imbedded chatbot applications. Find out […]

Beacon Technology

Airlines And Airports Commit To Beacon Technology

Posted Leave a commentPosted in AIRLINE, AIRPORT, AVIATION, INSIGHTS, TECHNOLOGY

KLM announced an enhancement to its Android and iOS applications which provide users assistance in wayfinding around its hub at the busy Amsterdam Airport Schiphol (AMS). The Dutch airline is one of the early adapters of the beacon technology. This post will discuss what beacon technology is and how airlines and airports can enhance passenger experience with […]

Sample KLM Enhanced Economy Meals

Enhanced Economy Meals – Competitive Analysis

Posted Leave a commentPosted in AIRLINE, FOODIE IN THE SKIES, INSIGHTS, PASSENGER EXPERIENCE, TRAVEL

Enhanced Economy Meals In an earlier post (refer to this link for our coverage), we noted that British Airways (BA) is introduced enhanced economy meals for passengers travelling in its World Traveller product. Prices of the three course meals start at £15 (US$22.5) to £18 (US$27). We will examine how BA’s chief competitors are marketing […]